Privacy Policy
Effective Date: December, 2022
Visible values your business and is committed to protecting your privacy. This Privacy Policy sets forth our policies and practices for the collection, use and sharing of your information. Visible is a member of the Verizon family of companies.
I. COLLECTION OF INFORMATION
We, and service providers acting on our behalf, collect information when you visit our websites, use our apps, contact us, and when you subscribe to and use our wireless service.
We collect information you provide directly to us. This includes personal information such as your name, email address, phone number, postal address, a username and password, payment information, and communications you send to us.
We collect information when you use our service. This includes information about the calls you make and receive, text messages you send and receive, websites you visit, mobile applications you use, and wireless network and device information, including location, Internet protocol (IP) address and connection speed, mobile telephone number, device and advertising identifiers, browser type, and operating system. Some Visible devices include Verizon-provided system applications that collect information about network and device conditions, which is used to secure and improve our network and services.
We also collect information when you visit our sites and use our apps, including through cookies and similar technology. This includes your IP address, mobile number, device and advertising identifiers; browser and platform type, operating system, connection speed and other attributes; pages that you visit before and after visiting our sites; the date and time of your visit; information about the links you click and pages you view within the sites and screen records.
We and our partners also automatically collect information about your use of our sites or apps using cookies, pixels, web beacons, scripts, and other similar technologies. We use the information collected in this way to analyze trends, administer websites, analyze users’ movements around our websites, and to gather demographic information about our customer base as a whole. We and our partners also use these tools to collect and store information about our users. You can control the use of cookies using browser controls, but if you choose to disable cookies, you may limit your use of certain features or functions on our websites or services.
We also allow advertising companies to collect information about your activity on our websites and in our app, for example through cookies, mobile ad identifiers, pixels, web beacons and social network plugins, to help us provide more relevant Visible advertisements on our website and on others’ sites and apps. The use of information collected about your visits over time and across different websites, apps and devices is known as “interest-based advertising.” Please see Section V below for more information with regard to the use of your information for these purposes.
We collect info when you contact us. When you contact us or we contact you, we may monitor or record that communication for quality assurance, training and security purposes.
We collect information about you from others. We may obtain information about you from other sources, including from companies that collect consumer information such as demographic and interest data. In addition, if you access third-party services, such as Facebook, Google, or Twitter, from our sites or apps, to log into our sites or apps, or to share information about your experience, we may collect information from these third-party services.
II. USE OF INFORMATION
We use the information we collect to deliver service, to market to you, and for other business purposes, including to:
- Fulfill your requests for products, services, information and customer support;
- Determine products and services that may interest you and market them to you, including on Visible sites and apps and on others’ sites, services, apps and devices as described in Section V below;
- Analyze the use of the sites, apps, and service for our purposes, such as product and service enhancements;
- Research and develop new products and services;
- Authenticate you;
- Customize the content you see when you use our sites and apps;
- Secure and improve our network and services;
- Detect and prevent potentially prohibited, fraudulent or illegal activities and otherwise in accordance with our Terms of Use; and
- For any other purposes disclosed to you at the time we collect your information or with your consent.
III. DISCLOSURE OF INFORMATION
We share information about you with vendors and partners who do work on our behalf and for other business purposes. We may also share certain information about you with affiliates for marketing.
- Authorized service providers and partners. We share your information with service providers and partners that help us with a variety of things, including development and delivery of our sites, apps and service. This includes services provided by others to help us with analytics, including Google Analytics, which may include storing and accessing cookies and other information on your computer or wireless device.
- Business transfers. We may share your information in connection with a substantial corporate transaction, such as a merger, consolidation, asset sale, or in the unlikely event of bankruptcy.
- Legal purposes. We may disclose information (1) to respond to subpoenas, court orders, legal process, law enforcement requests, legal claims or government inquiries and in emergencies such as those involving the danger of death or serious injury to any person; (2) to advance, protect or defend the rights, interests, property, safety, and security of Visible, our affiliates, users, or the public; (3) to identify, protect against, and address unauthorized or unlawful use of our sites, apps or service, or our network; and (4) to outside auditors and regulators.
- Aggregated and De-identified Information. We may aggregate or otherwise de-identify information and use it for our own purposes or share it with third parties for their own purposes.
- With your consent. We may share information for any other purposes disclosed to you at the time we collect the information or pursuant to your consent.
If you access third-party services, such as Facebook, Google, or Twitter, through our sites or apps, to log in or to share information about your experience with others, these third-party services may be able to collect information about you and they may notify your connections on the third-party services about your use of the site or app, in accordance with their own privacy policies.
IV. SECURITY
We use reasonable measures to help protect information from loss, theft, misuse and unauthorized access, disclosure, alteration and destruction. You should understand that no data storage system or transmission of data over the Internet or any other public network can be guaranteed to be 100 percent secure.
V. COOKIES, SOCIAL MEDIA PLUGINS AND OTHER WEBSITE AND APP TOOLS
You may see Visible ads on others’ sites, services, apps and devices, as well as on Visible sites and apps. These ads may be tailored for you based on information that we or companies acting on our behalf collect on Visible sites and apps as well as other sites and apps where these advertising entities also are present.
To accomplish this type of advertising, advertising entities place and access cookies and similar technologies on browsers you use and access advertising identifiers from your mobile device operating systems. Information about your activities on the websites and in the apps where the entities are present can be combined and used to determine whether you fall into an audience advertisers wish to reach.
Advertising that is customized based on information about your visits over time and across different websites, apps and devices is known as “interest-based” advertising. In accordance with the Digital Advertising Alliance self-regulatory principles, we require that advertising companies disclose when they are using interest-based advertising techniques to deliver interest-based ads on our sites and apps as well as when they deliver Visible ads on other sites. We also require them to offer you an ability to opt out of this use of your information. You can visit the industry-wide Digital Advertising Alliance opt-out page to learn more and opt out. Additionally, you will see an icon in or around online advertisements placed using interest-based advertising techniques. You can click on the icon to learn more and opt out. You can also opt out of the use of your device identifiers for interest-based advertising by selecting “Limit Ad Tracking” or “Opt out of Interest-Based Ads” in your device Settings.
Visible websites may also include social network or other third-party plug-ins, widgets, or other similar technology that may provide information to associated social networks or third parties even if you do not click on or otherwise interact with the plug-ins and widgets. Visible and our service providers may also analyze visitor activity on our site to understand website traffic patterns and engagement, measure advertising effectiveness, and for other business purposes.
VI. YOUR CHOICES
You have choices about certain ways we use and share information about you.
Marketing. You have choices about receiving marketing from Visible. If you would like to be removed from Visible’s email marketing list, you can opt out by following the unsubscribe instructions, usually found at the bottom of the emails.
Website information used for interest based advertising. We and our advertising partners use cookies and similar technologies to help tailor the ads you see on our sites and to help make decisions about ads you see on other sites. These companies may place and access cookies, pixels, tags, web beacons and scripts, or use similar technologies, on our pages and the browsers you use and may access advertising identifiers from your mobile device operating systems. These companies employ these technologies to determine whether you fall into an audience advertisers wish to reach and measure advertising effectiveness. You have a choice about whether certain information collected on websites, including Visible sites, is used to customize advertisements you see on the internet. Click on this icon in or around an advertisement and follow the instructions for opting out. Similarly, settings on your mobile devices let you limit the collection and use of information from your device for advertising purposes. You can also set up cookie controls through many browser settings. Because each web browser is different, please consult the instructions provided by your web browser (typically in the “help” section). If you choose to refuse, disable, or delete these technologies, some of the functionality of our apps or sites may no longer be available to you.
VII. INTERNATIONAL USERS
Our sites, apps and service are designed for and targeted to U.S. audiences and are governed by and operated in accordance with the laws of the U.S. We make no representation that our apps, sites or services are operated in accordance with the laws or regulations of any other nation. By using our apps, sites or service and providing us with information, you understand and agree that your information may be transferred to and stored on servers located outside your resident jurisdiction and, to the extent you are a resident of a country other than the United States, that you consent to the transfer of such data to the United States for processing by us in accordance with this Privacy Policy.
VIII. STATE PRIVACY RIGHTS
California Consumer Privacy Act
The California Consumer Privacy Act, or CCPA, gives you specific rights as a California
resident.
The law provides you with the right to know what information we collect about you and how we use
it; to access, delete, and correct that information within certain limitations; to tell us not to sell
or share personal information about you; and to not be discriminated against for invoking these rights.
Your Right to Know
We describe the personal information we collect, how we use it, in this privacy policy. We collect personal information when you interact with us and use our products and services, from certain third-party sources and from our network and the devices you use.
Depending on what products and services you use and how you interact with us, we may collect these categories of personal information, some of which may be considered sensitive personal information under California law:
- Identifiers, including, name, billing and email address, mobile device identifiers, IP address, account credentials, and other similar identifiers
- Personal information that reveals your driver’s license or state identification card; account log-in, financial account, debit card, or credit card number
- Characteristics of legally protected classifications, such as race and gender, if you provide them to us
- Commercial information, such as products or services you purchase and financial information
- Internet or other electronic network activity information, including browsing history, search history on our site, and information regarding your interaction with our websites applications, and advertisements
- Precise geolocation data from our apps when you permit it
- Audio, electronic, visual, or similar information, such as voice recordings of customer service calls
- Inferences drawn from any of the information described above to create a profile reflecting your preferences, characteristics, predispositions, and behavior.
- Secure Account Information including account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account
- And other information that may identify, relate to, describe, or is capable of being associated with you.
We incorporate personal information into different types of records, not always by distinct data elements. For example, your name could be part of your customer account record, transaction record, or call records. Our policies require that we retain records for as long they are needed for legal, tax, audit, investigative, and/or security purposes and then securely delete or destroy them.
We use this information for business and commercial purposes as well as disclose it to third parties, such as vendors and partners and to law enforcement, among others, as detailed elsewhere in this policy. “Business and commercial purposes” includes providing services to you; communicating with you and providing customer service; personalizing your experiences; improving our services; providing marketing and advertising; debugging; auditing our processes and services; short-term transient uses; research; and security, fraud, and legal compliance purposes. Examples and additional detail about these types of uses can be found in this Privacy Policy.
We allow select third parties to directly collect information about your activity on our websites using cookies and other web technologies. These ad entities use information they collect to help us provide more relevant Visible advertisements on other websites and apps and may also use information for their own or others’ advertising purposes. For information about how to opt out of these activities, please visit the “Your Right to Opt Out of Sale or Sharing of Personal Information” section below. We do not have actual knowledge that the personal information of consumers under 16 years of age is included in this selling or sharing.
California law defines sensitive personal information as:
- information that reveals your social security, driver’s license, state identification card, or passport number
- account log-in, financial account, debit or credit card number along with required security or access code, password, or credentials allowing access to an account
- precise geolocation
- racial or ethnic origin, religious or philosophical beliefs, or union membership
- contents of your mail, email, and text messages unless we are the recipient of the communication
- genetic data
- using biometrics to uniquely identify you and collecting or analyzing personal information about your health, sex life or sexual orientation
We do not use, sell, share, or disclose sensitive personal information, as defined by California law, for any purpose other than to provide the goods or services requested by you, with your consent, or for other purposes expressly authorized by California law, such as to detect security incidents.
Your Right to Access
You have the right to request access to specific pieces and categories of personal information we collected about you. You or your authorized agent can do this by accessing our Data and Privacy Portal Portal or via the email address provided below. We will honor up to two consumer rights requests every twelve months as required by California law.
Your Right to Delete
Requests that Visible delete personal information we have about you are subject to exemption under California law. We will retain certain information required for security, legal, or other business or commercial purposes only as long as necessary for business, accounting, tax or legal purposes and then securely delete it.
All personal information that Visible collects and retains is used to provide service to you and for related purposes as described in this Privacy Policy.
Your Right to Correct
You have the right to correct inaccurate personal information that a business maintains about you. You or your authorized agent may submit a request to correct. Instructions on how to submit this request can be found below under “Where to Exercise Your Rights.”
Your Right to Opt Out of the Sale or Sharing of Personal Information
California law gives you the right to opt out of the sale or sharing of personal information. The term “sale or sharing” is broadly defined to include sharing personal information for monetary or other valuable consideration and the sharing of your information for cross contextual advertising purposes, but does not cover all sharing of personal information.
Our activities that fall under the definition of “sale or sharing” under California law are:
- using third-party advertising companies that collect information about your visit to our websites and app using cookies and other web technologies to inform our and others’ cross contextual advertising;
- sharing customer information with third-party advertising and social media companies to help them better target our advertising on their websites and applications;
- sharing customer information with third-parties to help find other potential customers using interest segments they create from your activities across non-affiliated websites and apps.
To opt out of the sale or sharing of personal information, please visit Your Privacy Choices 
Your Right to Not Be Discriminated Against
We will not discriminate against you if you exercise any rights described in this section. We will not deny goods or services, charge different prices or rates for goods or services, or provide you a different level or quality of goods and services. You also have the right to receive information about the financial incentives that we offer to you.
Where to Exercise Your Rights
You or your authorized agent can exercise your right to access, delete, or correct data by:
- Visit the Visible Data and Privacy Portal
- Send an email to privacy@visible.com
We require you to verify your identity using the processes described in the portal before we fulfill your request.
You can authorize an agent to exercise your California privacy rights on your behalf. To designate a business as your agent, use our Data and Privacy Portal to “Assign and manage your authorized agent. We may require additional proof that you granted the authority.
We will endeavor to respond to your requests within 45 days, but it may take up to 90 days. If we need more than 45 days, we will contact you to let you know that we need additional time.
Reporting
The table below reports the number of verified requests to know received from consumers and other individuals in 2021. Because all personal information collected from users is required to provide service, consumers and other individuals do not have the option to delete personal information. Visible also received 235 unverified requests to know and 91 unverified requests to delete via email in 2021.
If you have questions about your rights under California law, email us at privacy@visible.com
Other California Privacy Rights
California customers may request, once per year, that we disclose the identity of any third parties with whom we have shared personal information for the third parties’ direct marketing purposes within the previous calendar year, along with the type of personal information disclosed.
California residents under age 18 who are registered users of online sites, services or applications may request and obtain removal of content or information they have publicly posted. Your request should include a detailed description of the specific content or information to be removed. Please be aware that your request does not guarantee complete or comprehensive removal of content or information posted online and that the law may not permit or require removal in certain circumstances.
The Maine Broadband Internet Access Service Customer Privacy Act gives additional privacy rights to current and former subscribers of mass market broadband Internet access service in Maine, as well as applicants. The Maine law gives you the right to control certain ways that we use or share information we have about you and requires that we provide you with a notice of your rights and our obligations under this law. We do this in this section.
The Maine law also requires us to take reasonable measures to protect customer personal
information. We describe this in an earlier section of this privacy policy.
We will not use, disclose, sell, or permit access to broadband customer personal information
(personally identifying information about a customer or information from a customer’s use of
broadband Internet access service) except with affirmative consent or for the following purposes
allowed under the Maine law: to provide and maintain your broadband services; market and advertise
our communications-related services to you; comply with lawful court orders; bill and collect;
protect users from fraudulent, abusive, or unlawful use of or subscription to such services; or
provide location information in response to certain emergency situations..
The Maine law also provides you with a right to opt out of any use or sharing of data that is not customer personal information under the law. At this time, we do not collect information about you as a broadband customer that is not customer personal information. If we begin collecting such information in the future, we will give you the right to opt out of its use and sharing.
We will not refuse to provide you with broadband service, charge you a penalty, or offer you a discount based on whether you agree that we can use or share your broadband customer personal information.
Nevada law allows consumers to opt out of the sale of personal information by online service
providers such as website operators and data brokers. Nevada law defines “sale” as the exchange of certain
personally identifiable information for money. Personally identifiable information includes name, address,
phone number, Social Security number, or any identifier that can be used to contact a consumer electronically.
Visible does not currently sell personal information as defined by Nevada law and has no plans to
start. If Visible ever starts selling such personal information, current Visible customers will be
opted out. If you have any questions, please contact us at
privacy@visible.com.
Virginia consumers have certain rights as it relates to personal information. These rights include the right to know what information we collect about you and how we use it; to access and delete certain information; to request that we correct information that you believe is inaccurate; to opt out of having personal information about you sold, used for targeted advertising to you, or used to build a profile about you to make legally or similar significant decisions about you; to have us not use sensitive data about you without your consent; to not be discriminated against for invoking these rights; and to appeal the denial of a request to exercise one of these privacy rights.
Your Right to Know
We describe the personal information we collect and how we use it in this Privacy Policy. We collect personal information when you interact with us and use our products and services, from certain third-party sources and from our network and the devices you use. Depending on what products and services you use and how you interact with us, we may collect these categories of personal information:
- Identifiers, including, name, billing and email address, mobile device identifiers, IP address, account credentials, business customer representative contact information, and other similar identifiers
- Personal information that reveals your social security, driver’s license, state identification card, or passport number; account log-in, financial account, debit card, or credit card number
- Characteristics of legally protected classifications, such as race and gender, if you provide them to us
- Commercial information, such as products or services you purchase and financial information.Internet or other electronic network activity information, including browsing history, search history on our site, and information regarding your interaction with our websites applications, and advertisements
- Precise geolocation data from our apps when you permit it
- Audio, electronic, visual, thermal, olfactory, or similar information, such as voice recordings of customer service calls and photographs of customer equipment
- Inferences drawn from any of the information described above to create a profile reflecting your preferences, characteristics, predispositions, and behavior.
- Secure Account Information including account log-in, financial account, debit card, or credit card number in combination with any required security or access code, password, or credentials allowing access to an account
- And other information that may identify, relate to, describe, or is capable of being associated with you.
We use this information for business and commercial purposes as well as disclose it to third parties, such as vendors and partners and to law enforcement, among others, as detailed elsewhere in this policy. “Business and commercial purposes” includes providing services to you; communicating with you and providing customer service; personalizing your experiences; improving our services; providing marketing and advertising; debugging; auditing our processes and services; short-term transient uses; research; and security, fraud, and legal compliance purposes. Examples and additional detail about these types of uses can be found in this Privacy Policy.
We also allow select third parties to directly collect information about your activity on our websites using cookies and other web technologies. These ad entities use information they collect to help us provide more relevant Visible advertisements on other websites and apps and may also use information for their own or others’ advertising purposes. For information about how to opt out of the use of this information for advertising purposes, please visit the “Your Right to Opt Out of the Sale of Personal Information and Targeted Advertising” section below. We do not have actual knowledge that the personal information of consumers under 16 years of age is included in this selling or sharing.
Virginia law defines sensitive personal information to include: personal data revealing racial or ethnic origin, religious beliefs, mental or physical health diagnosis, sexual orientation, or citizenship or immigration status; processing genetic or biometric data for the purpose of uniquely identifying you; personal data collected from a known child; and precise geolocation data. We do not use, sell, share, or disclose sensitive personal information for any purpose other than to provide the goods or services requested by you, with your consent, or for other purposes expressly authorized by Virginia law.
Your Right to Access
You have the right to request access to specific pieces and categories of personal information we collected about you. You or your authorized agent can do this by accessing our Data and Privacy Portal Portal or via the email address provided below. We will honor up to two consumer rights requests every twelve months as required by Virginia law.
Your Right to Delete
Requests that Visible delete personal information we have about you are subject to exemption under Virginia law. We will retain certain information required for security, legal, or other business or commercial purposes only as long as necessary for business, accounting, tax or legal purposes and then securely delete it.
All personal information that Visible collects and retains is used to provide service to you and for related purposes as described in this Privacy Policy.
Your Right to Correct
You have the right to correct inaccurate personal information that a business maintains about you. You or your authorized agent may submit a request to correct. Instructions on how to submit this request can be found below under “Where to Exercise Your Rights.”
Your Right to Opt Out of the Sale of Personal Information and Targeted Advertising
Virginia consumers have the right to opt out of the sale of personal information and the right to opt out of certain targeted advertising practices. The term “sale” is defined to mean the exchange of personal data for monetary consideration and “targeted advertising” means using information from your activities across non-affiliated websites and apps to determine your interests and target our advertising to you.
We do not sell information as defined by the Virginia law. Our activities that fall under the definition of “targeted advertising” under the Virginia law are:
- using third-party advertising companies that collect information about your visit to our websites and app using cookies and other web technologies to inform our and others’ cross contextual advertising;
- using third-party advertising and social media companies to help us target our advertising and find potential new customers using the interest segments they create from your activities across non-affiliated websites and apps;
- using consumer information we obtain from third-parties to better customize our advertising, when that information is derived from your activities across non-affiliated sites and apps.
To opt out of targeted advertising, please visit Your Privacy Choices
Your Right to Opt Out of Profiling
We do not use personal information to profile in furtherance of decisions that produce legal or similarly significant effects concerning a consumer.
Your Right to Appeal
If we deny your privacy rights request, you have the right to appeal that decision. You may submit an appeal using a link in the notice informing you of the denial. You also may submit an appeal by emailing us at privacy@visible.com. Please use the subject line "APPEAL" and provide your name, contact information including phone number, a description of the decision you are appealing, and the reason for your appeal.
Where to Exercise Your Rights
You or your authorized agent can exercise your right to access, or correct data by:
- Visit the Visible Data and Privacy Portal
- Send an email to privacy@visible.com
We require you to verify your identity using the processes described in the portal before we fulfill your request.
You can authorize an agent to exercise your Virginia privacy rights on your behalf. To designate a business as your agent, use our Data and Privacy Portal to “Assign and manage your authorized agent.” We may require additional proof that you granted the authority.
We will endeavor to respond to your requests within 45 days, but it may take up to 90 days. If we need more than 45 days, we will contact you to let you know that we need additional time.
IX. CHANGES TO THE PRIVACY POLICY
We may update this Privacy Policy from time to time. When we update the Privacy Policy, we will revise the “Effective Date” date above and post the new Privacy Policy.
IX. STILL HAVE QUESTIONS?
If you have any questions about this Privacy Policy or
our practices, please contact us at privacy@visible.com.