Our Story
It started with an idea: Make wireless service simple and accessible to everyone. To us, that meant one plan, with multiple ways to save, on the Verizon network—no strings attached. Stay connected to what matters most.
Committed to
connection
We’re reimagining what wireless should be: simple, accessible, and inclusive.
Our Values
Transparency
Saying it is like it is. We believe honesty is the most important part of a relationship. So we are committed to giving it straight: to you and to each other. No BS, no fine-print “gotchas,” no crazy corporate politics. Just honest and constructive debate, ample room at the table for all voices to be heard, and member-centered decision making. We even require our lawyers to be as human as possible.
Connection
Access is fundamental. Increasing connectivity for all isn’t a side project at Visible; it’s central to how we’ve designed our entire business. We keep costs low with really smart people and digitally-simple—yet extraordinary—experiences, and all the extra savings goes to our members. Because no one should have to trade quality for price to be able to access the connections that power modern life.
Community
Strength in numbers. We love that bringing people together is the core of what we do. But we are not only an amazing and reliable network connection. We also are an amazing network of humans—members & employees—who collaborate to make Visible the wireless company everyone else wants to be. And because we focus on getting that right, our members are our greatest champions in growing our Visible community.
Innovation
Rewriting the playbook. If disrupting the mobile industry and making service simple and exceptional was easy, someone would have done it already. But they didn’t. That’s why Visible exists. Ideas come from curiosity, and we are a team of really curious minds. Probably a good thing we aren’t cats. With our approach to innovation, we don’t look to other telco companies on how to do this right—we look beyond them.
Impact
Making the invisible visible. To us, being good in business is only possible by doing the business of good. We’ve set out to be more than a wireless carrier. Our resolution is to create a groundswell of impactful change by shining a light on people so all of us are seen, heard, and empowered—regardless of race, gender, ethnicity, sexual orientation, disability, or socio-economic status. And the heart of who we are is giving back to the communities we serve along the way.
Fun
Our emoticon says it all. It is said that creativity is intelligence having fun. We agree—so we’ve made fun a core part of who we are and how we work. While we take everything seriously about being the most simple, accessible, and inclusive wireless provider, our real goal is to have all of our members and teammates as happy as our smiley face.
Our Pillars
These values helped us to develop the three key pillars that drive our Visible Connect Social Good initiative:
Racial Equity
Amplifying the voices and ideas of those held back by the barriers of racism.
Mental Wellness
Normalizing mental health by encouraging open dialogue and removing obstacles to getting help and support.
Civic Action
Engage with community minded individuals to lead, give back, and inspire change.
